What does "Growth System" mean in practice?
A Growth System is the integration of Strategy, Creativity, and Performance under one accountable team. Instead of isolated campaigns or fragmented partners, we design and operate a continuous engine that aligns positioning, brand, and acquisition — with clear KPIs, weekly execution, and monthly planning cycles.
Do you offer one-off services or only recurrent services?
We work through 4 monthly packages (Spark, Ignite, Scale, Compound), each with a commitment of 6 months. Ignite, Scale, Compound cover all five Cs; Spark covers 3 of 5. We start with a growth call and tell you which package suits you.
How do you measure success?
We define success based on your business goals — typically CAC, LTV, conversion rates, revenue growth, and pipeline velocity. We don't optimize for vanity metrics. Every KPI is tied to a business outcome, and we report on a fixed rhythm set by your package (monthly report, dashboard or live dashboard) with full transparency on what's working and what's not.
What budgets do you typically work with?
Package fees run from €900 to €6,500 a month, plus media. Typical monthly ad spend per package: Spark up to €2,500, Ignite €3,000–€10,000, Scale €10,000–€40,000, Compound €40,000+. We discuss budget fit on the growth call.
What's the first step and how fast can we start?
Book a growth call. We'll map your current system, identify constraints, and define next steps. If we're aligned, we can typically start within 1–2 weeks — beginning with strategic clarity and moving into execution.
Will you work with our internal team or existing partners?
Yes. We often collaborate with internal teams and can coordinate with existing partners where it makes sense. Our role is to bring clarity, ownership, and system-level thinking — not to replace everyone. We'll assess your current setup during the growth call.
Are media budgets included in the monthly package price?
No. Package prices cover DAY ONE's strategic, creative, performance and growth management work. Media spend is paid directly by the client to the advertising platforms.
Which package should an e-commerce brand start with?
Spark is best for brands that need foundations. Ignite is best for growing e-shops with existing sales. Scale is best for brands ready to connect acquisition, conversion and retention. Compound is best for established commerce teams that need senior growth ownership.
Do you guarantee ROAS?
We do not sell guaranteed ROAS promises. We build the system that improves the quality of decision-making, creative testing, media efficiency, conversion and retention. Growth depends on product demand, margins, pricing, website experience, offer strength and media budget.
Can DAY ONE manage both paid media and creative?
Yes. The packages are designed to connect paid media with creative strategy, ad concepts, messaging, testing and performance feedback loops.
Do the packages include website development?
No. From Ignite upwards the packages include CRO recommendations, landing page concepts and e-commerce experience guidance. Website development, technical implementation and custom integrations can be scoped separately.
Which package should a B2C service brand start with?
Spark is best for service businesses that need foundations. Ignite is best for growing service brands with existing demand. Scale is best for brands ready to connect acquisition, conversion, trust and retention. Compound is best for established or multi-location brands that need senior growth ownership.
Do you guarantee leads, bookings or sales?
We do not sell guaranteed lead or booking promises. We build the system that improves targeting, messaging, creative testing, media efficiency, landing experience, follow-up and measurement. Results depend on demand, offer strength, pricing, location, reputation, team response time, sales process and media budget.
Can DAY ONE help improve booking conversion, not just lead volume?
Yes. The packages are designed to connect paid media with landing pages, forms, booking flows, trust signals, follow-up logic and reporting. The goal is not just more leads, but a stronger path from interest to booked business.
Do the packages include CRM implementation?
The packages include CRM recommendations, lead handling logic, follow-up guidance and basic structure recommendations. Full CRM setup, migration, custom automations or integrations can be scoped separately.
Can these packages support regulated sectors such as healthcare or aesthetics?
Yes, but all messaging, claims, creatives and before/after content must follow the legal, ethical and platform-specific requirements of each sector. DAY ONE avoids misleading claims and does not use guarantees where they are not appropriate.
Which package should a B2B product business start with?
Spark is best for businesses that need digital commerce foundations. Ignite is best for growing B2B product brands that need stronger demand, RFQs and order flow. Scale is best for companies ready to connect acquisition, buyer enablement, sales follow-up and account growth. Compound is best for established or multi-market businesses that need senior growth ownership.
Do you guarantee leads, RFQs or orders?
We do not sell guaranteed lead, RFQ or order promises. We build the system that improves targeting, messaging, buyer enablement, media efficiency, product-page conversion, sales follow-up and measurement. Results depend on product demand, pricing, availability, margins, sales cycle, offer strength, sales process, website experience and media budget.
Can DAY ONE support B2B companies with long sales cycles?
Yes. The packages are designed for B2B buyer journeys where customers may research, compare, request information, ask for quotes and involve multiple stakeholders before ordering. The goal is to create a better system for demand, qualification, nurturing, sales handoff and account growth.
Can these packages support both online orders and sales-assisted enquiries?
Yes. The packages can support B2B e-commerce orders, RFQs, trade account registrations, sample requests, catalog downloads, sales calls and quote-based buying journeys.
Do the B2B packages include CRM or ERP implementation?
The packages include CRM structure recommendations, source tagging, lead qualification logic, sales handoff guidance and follow-up recommendations. Full CRM setup, ERP integration, data migration, custom automation or technical implementation can be scoped separately.
Can DAY ONE help with product storytelling and technical content?
Yes. The packages include product, category, use-case and buyer enablement recommendations. Depending on the package, this may include ad concepts, landing copy blocks, technical FAQ recommendations, comparison angles, datasheet strategy and content briefs.
Which B2B services package should a service company start with?
Spark is best for service firms that need demand foundations. Ignite is best for growing B2B service companies that need stronger demand, qualified meetings and pipeline rhythm. Scale is best for firms ready to connect authority, acquisition, conversion, sales enablement and nurture. Compound is best for established or multi-market firms that need senior growth ownership.
Do you guarantee leads, meetings or clients for B2B service businesses?
We do not sell guaranteed lead, meeting or client promises. We build the system that improves positioning, targeting, messaging, authority, media efficiency, lead capture, meeting conversion, nurture and measurement. Results depend on market demand, offer strength, reputation, sales process, pricing, responsiveness, sales cycle and media budget.
Can DAY ONE support long B2B sales cycles?
Yes. The packages are designed for B2B service journeys where buyers research, compare, involve multiple stakeholders, book diagnostic conversations, evaluate proposals and need repeated trust-building before making a decision.
Can these packages support both inbound demand and sales enablement?
Yes. The packages are designed to connect paid demand with authority content, lead capture, meeting conversion, sales follow-up, nurture logic and pipeline visibility.
Do the B2B services packages include LinkedIn thought leadership?
The packages include thought leadership direction, founder/expert content prompts and commercial trust recommendations. Full LinkedIn ghostwriting or a complete thought leadership program can be scoped separately.
Do the B2B services packages include CRM implementation?
The packages include CRM structure recommendations, source tagging, lead qualification logic, sales handoff guidance and follow-up recommendations. Full CRM setup, migration, custom automation or technical implementation can be scoped separately.
Do the B2B services packages include website development?
No. From Ignite upwards the packages include CRO recommendations, service page guidance, landing page concepts, meeting flow recommendations and conversion improvements. Website development, technical implementation and custom integrations can be scoped separately.
Can DAY ONE help improve proposal and sales conversion?
Yes, depending on the package. DAY ONE can provide discovery call structure, follow-up logic, objection-handling recommendations, proposal narrative guidance and sales enablement insights. Full proposal redesign or sales training can be scoped separately.