My name is Theodore, and I have over 20 years of experience in marketing and business development.
I am the founder and CEO of DAY ONE Growth Igniters, specializing in growth strategies, branding, and digital marketing.

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Throughout my career, I have led cross-border campaigns and developed market entry strategies for European companies, always with the goal of strengthening businesses and increasing their competitiveness.

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As a Growth Strategist, I help businesses create actionable growth plans that meet their needs.

I was born in 1982 in Athens and studied Electrical Engineering at the National Technical University of Athens. I furthered my studies at the Athens Media Lab and the Chartered Institute of Marketing Management in the UK.

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I am a member of CIM, CEO Clubs Greece, and YDC, and my professional career is accompanied by numerous Ermis and Effie Awards for marketing campaigns.

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In the past, I have worked in multinational advertising agencies such as Ogilvy, Lowe Worldwide, UpSet!, and Cream, managing major brands like Cosmote, Vodafone, Wind, BP/Castrol, Aegean Airlines, Pame Stoichima (OPAP), Mattel, Kotsovolos (Dixons), Sarantis, IBM, and Diageo.

Currently, I teach as an Academic Instructor at the University of West London (UWL) - BCA College, have been a speaker at the Athens University of Economics and Business (AUEB), and have taught marketing management at Hellas Business Network.

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I am the father of Konstantinos and partner to Dimitra, who fill my life with love and care. My personal life brings balance and inspiration.

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Outside of work, I am fascinated by scuba diving, open sea kayaking, and anything related to the sea. I enjoy playing music with friends, listening to people’s stories, and learning new things. During my breaks, I enjoy a game of chess – even online.

Dance is also an important part of my life.

 

Travel is an essential part of my life, making me feel like a citizen of the world, and my love for motorcycles helps me reach my destinations quickly.

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You can learn more about me and the DayOne Mindset here.

I studied in the UK, where I obtained a double degree in Economics and Operations Management from Lancaster University, and continued with a master's degree in Finance at the University of Surrey.

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Professionally, I have worked in both local and multinational companies in advertising, with collaborations including Ashley & Holmes Worldgroup, Isobar, MSPS, IMAKO Media, Generation Y, and others.

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Through these positions, I had the opportunity to contribute to the success of well-known brands such as: OTE, COSMOTE, WIND Hellas, National Bank of Greece, Mastercard, OPAP, Giotis, Blue Star Ferries, Alumil, and more.

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I am a mother of two boys, and traveling with them, both in Greece and abroad, is always our favorite activity.

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I love painting and, in recent years, fitness, which provide me with relaxation and inspiration.

My motto is: Dream - Believe - Do - Repeat, and I apply it every day, both in my personal and professional life.

I am a strategic marketing consultant with over 15 years of experience in performance marketing, lead generation, and B2B e-commerce.

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My expertise lies in developing comprehensive marketing strategies that drive business growth and optimize performance across various sectors. I have extensive experience implementing successful SEO and inbound marketing strategies, which have significantly increased lead generation and conversion rates for my clients.

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My strength is analyzing market trends and consumer behavior to identify opportunities for business expansion. My strategic approach involves leveraging data-driven insights to create targeted campaigns that reach specific audiences. With a solid foundation in digital marketing, I use advanced tools and technologies to enhance marketing effectiveness, making me a valuable partner for organizations looking to thrive in the competitive digital landscape.

(also known as “the housekeeper of chaos”)

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An Economist from the University of Piraeus and a former Marketing Executive at Eurobank — meaning she knows both how we spend and how to sell it — Evelina is the voice of reason in the creative chaos of DAY ONE.

She sets boundaries where the rest of us see only ideas.
If DAY ONE were a house, she’d hold the keys, manage the budget, and probably hide the credit card — for our own good.

As co-founder of two artistic ventures — Rizoma 4 and the Tangart dance school — Evelina proves you can dance tango with the arts without letting the books go off balance.

She always knows what we have, what we owe, and — most importantly — what we don’t have.
She doesn’t censor creativity — she just taxes it properly.
And that’s why we love her.

My name is Konstantinos, and I studied New Technologies and Communication at the University of the Aegean, as well as an MBA with a specialization in digital transformation at the University of Nicosia.

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My professional journey in business development and sales began 10 years ago in a family business. Since then, I have worked in multinational companies such as Vodafone, Wind, and British American Tobacco, focusing on partnership management and development for both small and large enterprises.

 

My goal has always been to foster growth and strengthen our partners by focusing on improving their products and/or services.

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At DAY ONE, I am responsible for commercial management and the development of new collaboration opportunities.

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My passion for marketing and my drive to help our partners grow motivate me daily, providing me with the strength and inspiration to continuously evolve in my field.

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In my free time, I enjoy music, outdoor physical exercise, and reading books on self-improvement and personal development. I also love traveling, whether in winter or summer, and place great importance on the quality of people I share these experiences with, appreciating equally the magic of both the mountains and the sea.

I started out in programming and network systems, but my need to understand the human behind the screen led me to the world of marketing.

I studied Strategic Management and Marketing in the Netherlands and have been evolving ever since — not only through continuous learning and international conferences, but also as a speaker and panelist in professional meetups and workshops, sharing practical insights on data-driven marketing, customer experience (CX), and omnichannel strategies.

My hands-on experience in both B2B and B2C environments has taught me to look beyond KPIs and design solutions that deliver real business impact.

With over 10 years of experience in digital transformation, eCommerce, and strategic communication, I’ve led projects that have been recognized at the IAB MIXX Awards, and delivered measurable results for brands in fashion, manufacturing, and retail — from +70% revenue growth to 20,000 new leads in a single year.
My expertise lies in bridging data with creativity and strategic thinking with user experience.

What inspires me the most?
Seeing people — clients, teams, and users — grow and evolve.

At DAY ONE, I bring energy, accountability, and a holistic mindset rooted in consistency and the “let’s make it happen” spirit.
If you’re looking for a partner who can see the big picture and truly drive growth, I’d love to connect.

Fun fact: When I’m not crafting marketing strategies, you’ll probably find me in a vineyard studying wine, making homemade jams, practicing yoga or hiking — or playing UNO Extreme and Palermo with friends.

I’m Dimitra, and language has always been my greatest love — an endless adventure with words and meanings that started when I was a child.

I studied Philology, and from the age of 17 I found myself in the world of advertising and production, taking on roles as a casting director, talent scout, and production director.
Each experience taught me the value of detail and teamwork — and the joy of creating content that truly makes an impact.

A key chapter in my journey was my work at the news site greekreporter.com, where I managed partnerships, advertising, and the editorial team.
My love for the Greek diaspora took me to places like Vancouver and New York, where we built relationships with communities that remain close to my heart.

I love losing and finding myself in every place I visit — observing the world from every angle, from the faces in a crowded metro to the anticipation in line for a concert.
To me, every place is a canvas of human stories, and language is the tool that brings them to life.

Outside of work, my life is filled with music, dance, nature walks, cycling, and running.
And now, as the mother of Konstantinos, I discover every day that love has no limits — the more you share it, the more it grows.
My relationship with him and with my partner Theodore inspires me and reminds me that happiness lives in the moments and in the uncomplicated beauty of everyday life.

I have over 15 years of experience as a freelancer in digital marketing, specializing in Meta Ads - full ads performance and content.

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I have received postgraduate education in marketing, completing my MBA at the University of Wales with a specialization in Marketing and distinction. Previously, I obtained a BA (Hons) in European Business Administration, also from the University of Wales, with high academic achievement.

 

In my free time, I love going to the gym and playing basketball, enjoying physical activity and the opportunity to continuously improve both professionally and personally.

*System initialization... *Loading creative solutions... *Activating technical precision with a touch of humor... *Ready for launch

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Hello World! I’m Kostas, and I’m a Developer! I studied in the Department of Computer Systems Engineering at the University of Western Attica, which helped me develop my expertise in web development and problem-solving. But if you ask me about my true strength, it’s my ability to make the difficult seem easy and turn everyday work into something fun.

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When I’m not solving problems, you’ll find me immersed in the world of video games, discovering new adventures and strategies. Technology is my passion, but gaming and exploration are what fuel me and remind me why life is always full of surprises.

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What truly sets me apart is my approach to projects: every task is a new opportunity for growth and innovation. There are no pointless limitations in my system – every challenge is welcome. I’m ready to activate my program for any need, with results that make technology not only efficient but also exciting.

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*Process complete...

*Let’s begin!

My name is Eva, I’m a proud Cretan, and a millennial who belongs to Gen Z. My childhood was filled with the soundtrack of all the pop hits from the 00s, with a bit of Psarantonis to bring balance.

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I studied Computer Science at the University of Crete, where I discovered the magic of Web Development and human-centered design. Every type of design is rooted in human psychology, and that's a fantastic challenge.

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I’m thrilled to be a part of the DayOne team, as it gives me the opportunity to nurture my passion in a supportive and enjoyable environment.

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In my free time, I try to win the attention of my cat, learn something new, and capture ideas in clay. I’m on a quest to find my Ikigai (yes, I know it’s a cliché), I love traveling (another cliché), and my favorite hero is Donald Norman.

I’m Nikoleta, and at DAY ONE I bring every digital idea to life — from the first brief to the final live website or e-shop.

With a background in Computer Engineering and professional experience in web design agencies, I’ve learned how to blend technical precision with creativity.

I don’t just care about how a website looks — I care about how it works.
For me, those two things always go hand in hand.

In parallel, I also teach Computer Science, which keeps me grounded in the fundamentals and reminds me why I fell in love with this field in the first place.

Outside of work, you’re more likely to find me in nature than on Instagram — with a camera in hand, or somewhere near machines (the kind that run on gasoline).
That’s how I clear my mind and return full of inspiration — or at least a little more patience for the next debugging session.

And if you’ve got an idea you want to see online…
see you on your next website.

I’m Aristotelis — a lifelong lover of cinema and music.
I’ve been writing and shooting short films and videos since I was a kid, turning childhood creativity into a professional path after my twenties.

For more than 10 years, I’ve worked in the media industry, across TV networks, publishing houses, and production companies.
Along the way, I’ve also directed and appeared in YouTube shows, bringing stories to life through humor, imagination, and emotion.

Beyond filmmaking, I’m passionate about music — I’m the lead singer in a rock band — and I’ve always had a strong connection to advertising and digital storytelling.
I spent several years working for a major e-shop, where I handled social media, digital campaigns, and video production — managing the entire process from concept development to production organization and post-production.

I love people and believe deeply in equality.
I’m a people pleaser in the best sense — always aiming to make others feel comfortable, connected, and inspired.
Humor is my go-to tool in both easy and challenging times, and I never stop exploring — through travel, new experiences, and meeting new people.

At DAY ONE, I serve as Digital Marketing Supervisor, bringing together creativity, communication, and execution.
Having worked across all stages of management — from concept and strategy to delivery — I’m here to help with whatever you need.
Don’t hesitate to reach out.

My journey in digital marketing began in 2015.
What truly drives me is taking on projects from concept to completion — always with the goal of building genuine connections between brands and their audiences.

My studies in Political Science, with a focus on Communication at the National and Kapodistrian University of Athens, gave me the foundation to understand how a story is built, how public perception is shaped, and how to strategically align a message with its purpose.

I enjoy organizing, bringing teams together, and translating briefs into clear, actionable strategies.

At DAY ONE, I bring together content creativity, the methodical mindset of project management, and the composure of account handling — ideally, all wrapped up in a well-structured deck.

Above all, I love a good challenge — and the results that come from teamwork, both in work and in life.

When I’m not attending a marketing seminar or chasing deadlines, you’ll probably find me at a theatre performance, on a tennis court, or walking around the city with my dog.

For me, digital marketing is more than just a job — it’s a dynamic space where strategy meets creativity.
Having worked both in agencies and as a freelancer, I’ve managed social media, ad campaigns, and content strategies for brands across diverse industries.
I love combining data and storytelling to craft authentic digital experiences that connect businesses with their audiences in meaningful ways.

Outside of work, creativity is still part of my life.
I practice ceramics, finding in it the perfect balance between art and relaxation.
I’m someone who values freedom, exploration, and new experiences, but also structure and organization — a combination that helps me grow both professionally and personally.

At DAY ONE, I serve as Digital Marketing Supervisor, overseeing and developing digital strategies that drive real results.
I’m excited to collaborate and create something truly impactful together!

I’m Maria, and I’m at the beginning of my professional journey — full of enthusiasm, passion, and a deep desire to create.
For me, work isn’t just a job — it’s a canvas filled with colors, imagination, and endless possibilities.

I’m drawn to what’s authentic, genuine, and meaningful.
Born and raised in Crete, I carry the spirit and warmth of my island in everything I do.

I hold a degree in Communication and Media Studies from the National and Kapodistrian University of Athens, where I learned how to combine creativity with communication.
Along the way, I’ve worked for a local newspaper, discovering firsthand the power of the written word and storytelling.
I’ve also gained experience in cosmetics promotion, and like many young people, I’ve taken on several summer jobs that taught me adaptability, teamwork, and the value of hard work.

Every day at work feels like a creative journey — and this journey has only just begun!